Migros - Fitness Park in Zurich, Switzerland
added 13th October 2010 and tagged with
and what does the Graz-Sexism Watch Group:
A User has sent us pointing out the sexist application of a fitness park in Zurich. This fitness park is advertised with young, slender, naked women. These women are not as we might think we are in the application of the product "fitness" as shown during sports.
Rather, they appear naked in the toilet. For this reason, the relationship between the represented women's bodies and the product is not visible. Instead, here reproduced hegemonic beauty norms, the approach can at most a small group of young and slim women. How Userin also writes, women of advanced age as a (potential purchasing power) of the target group fitness parks are not addressed, they are invisible - as often as in sexist advertising.
Applied to the typical "recipes" of advertising in dealing with women
woman = product / product = Women
women will be treated like women like consumer products and the articles are like women: young, beautiful and new.
assessment of the level of advertising
Level 5: Women take down - Limited to stereotypes
" women are non-thinking, two-dimensional decoration. They are of a sexual incentive for men, confined to their decorative and sexual use value, which is underlined by arrangement and language. (...). "
Exact: And what clever thinking woman wants to be, a consumer article or dekra TIVE piece of meat with sexual" use value "? In Southeast Asia shaved orang utang-female to .... offered, I learned today, by the way when I was with a friend in the Banksy film (Exit through the gift shop) was. Well then ...
Then would rather live a happy life without a man, but nice with even more friends. Several scientific studies have long known that men mostly parasitic life , they (GE) need a woman by your side as domestic help and as emotional and sexual "service station", only then they are happy - but women without men are much happier and more satisfied than it is ... There you are! And if a 'parasites' on the side, then man woman also duly something to offer have, otherwise the debit and credit side of the relationship life is not balanced.
How is it so aptly: In a relationship as a woman, I suffer the problems that I do not even have a single approximate.
Artemis already knew this
and even Lilith!
!
So girls refused, your wrinkled Mannig services for him alive, self-determined and let us rather enjoy life and celebrate together :-))) scriptum
Post:
course there are advanced Ausnahmerscheinungen male, but men who see themselves as such and described, it is usually not. Women herein have the sole power to define!
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